Traditional video is great for telling stories and creating longer-form content. If you are considering essay-style content or longer features (real estate is a prime example), traditional video might be the way to go. Some strategies include traditional video for platforms like Youtube or Website embeds, while the same content is used for short-form videos on social. All in all, video is a great tool to help grow your business when used correctly.
Cinematic, Traditional Video
GREAT USE CASES
1. Long-Form Essay Content
2. Tutorials & Educational Content
3. Tours & Travel Highlights
4. Cinematic Brand Overview Videos
Creation Process
Let’s get familiar! I will research what your competitors are doing, what’s trending in your industry, and what type of content works best with your business model.
1.Market Research
Once we have a strategy in place for the content style, I will generate a calendar of content ideas. This will give us a working framework for the next 2-12 months.
2.Calendar Creation
Once film day arrives I will send you a list of content we plan to cover. I will take this content back and edit based on our calendar to ensure we hit critical deadlines.
3.Filming the Content
Clients can review & approve content in their private client folder. Completed posts include schedule date, suggested caption, and other necessary details. Once approved, I will schedule out posts. The entire process is hands-free for you!
